Annual facial hair face-off
STERLING, Ill. (May 3, 2012) — Facial hair is all the rage, or so it would seem based on the scores of athletes and celebrities sporting it these days. All told, 62 percent of men today have facial hair at some point during the year, according to Wahl. And with styles ranging from Fu Manchus to soul patches, it is clear guys are using facial hair to express themselves. Wahl is supporting this trend of individuality by looking for guys who represent the best facial hair in the country. To enter the annual Wahl Man of the Year contest, visit WahlNation.com. Entrants will go mano y mano in a facial hair face-off. Those style defining delegates who ‘make the cut’ will be crowned champion of their city and compete for the top spot of the 2012 Wahl Man of the Year.
“Guys today are using their facial hair to express themselves, but many want and need guidance on where to start,” said Steve Yde, marketing director for Wahl. “That’s where we come in. From our annual mobile barbershop grooming tour, to WahlNation.com, our robust website for all things facial hair, our mission is to help guys find the look that is best for them while sending a message that with a little effort, education and the right tools, all men are capable of showing off their facial hair prowess — and possibly holding the title of Wahl Man of the Year.”
What it takes to be Wahl Man of the Year
Those who pride themselves in facial hair excellence; those who wear facial hair on their own terms — regardless of trends or what the boss man says; and those who encourage their ill-groomed brothers to see the light of what a little time and a powerful facial hair trimmer can do — these are the men with the makings to be the next Wahl Man of the Year.
The contest runs through Oct. 28, 2012. Men can enter online at WahlNation.com or in person at a Wahl Face the Day Tour event. The full tour schedule can be found by at WahlNation.com.
Finalists will each win $500 and a Lithium Ion + Stainless Steel Trimmer. Then from these incredibly groomed few, one will emerge to win the coveted title of 2012 Wahl Man of the Year and a $1,000 Grand Prize.
Need a little inspiration? Check out Wahl’s encyclopedia of styles, it’s sure to help entrants gain an edge; an edge that could put them a cut above the competition.
What to expect on the Wahl Face the Day Tour
The Wahl Face the Day Tour travels the country with a team of Master Barbers who give guys free trims and shaves; equipped with the latest grooming tools from Wahl, they are determined to help men achieve their best face yet.
In addition to a free trim and grooming advice, a visit to Wahl's mobile barbershop helps support LIVESTRONG®, the Lance Armstrong Foundation which serves people affected by cancer and empowers them to take action against the world's leading cause of death. For every free trim performed on the tour, Wahl will donate $1 to the cause.
Complete information about the tour, including expert tips, grooming advice and official contest rules, can be found at WahlNation.com. You can also connect with us on Facebook, Twitter and YouTube.
About WAHL Trimmers
A quarter-century ago, WAHL recognized the desire for well kept facial hair and created the trimmer category. The WAHL Groomsman was the world's first battery operated facial hair trimmer, and featured the same type of blade quality that defined WAHL clippers. And for the past 25+ years, that innovation has continued, developing trimmers for specific facial hair styles – beard, goatee and mustache – and other variations including ear/nose, body grooming and all-in-one. Most recently, WAHL introduced the first trimmer to harness the next generation of lithium ion power that continues a legacy of superior trimming innovation.
Now in its 93rd year, WAHL Clipper Corporation is an international industry leader in the manufacturing of products for the professional beauty and barber salon trade, consumer personal care and animal grooming. Headquartered in Sterling, Ill., WAHL currently employs some 2,000 people worldwide. WAHL products are available in 165 countries around the world. For more information about WAHL, visit wahl.com.
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